Bold Ideas Campaign

Wednesday February 29, 2012

What is it?

The Army Materiel Command (AMC) initiated a highly publicized, short-term "Bold Ideas" campaign to solicit innovative ideas from its workforce to become more cost efficient and effective.

What has the Army done?

AMC created the Bold Ideas Campaign to encourage employees to suggest initiatives to identify processes and programs which could save money and fundamentally change how AMC, and the Army, does business.

The campaign was designed to bypass typical bureaucratic processes and rapidly gather bold ideas and provide quick recognition for participants. Continual feedback to contributors will be provided as ideas progress through an assessment process.

Ideas deemed of merit will receive recognition and a letter of endorsement from AMC that can accompany an individual's submission into the Army Suggestion program.

What continued efforts does the Army have planned for the future?

Since the program's inception in November 2011, nearly 300 "Bold Ideas" have been received by AMC Team. To date 11 have garnered real cost savings with 120 more left to evaluate. The submitters of some those ideas will be encouraged to submit their ideas to the Army Suggestion Program, where they will undergo a more comprehensive assessment to determine impact Army-wide. AMC ended this program Jan. 31, and will consider future iterations of the campaign.

The suggestions that came from the workforce fell into six major categories: Mission, Information/Technology, Personnel, Policy, and Lean Six Sigma type efficiencies. Contributions were evenly distributed across AMC's subordinate commands. Nearly ten percent of the suggestions focused on energy conservation, a Department of Defense, wide priority.

Why is this important to the Army?

As the Department of Defense and the Army enter a more fiscally challenging environment, organizations must look at ways to effect change. A great place to solicit for solutions is from the people who work closest to the issue, day in and day out. It also sends a message that AMC cares about it's people and how they see their role in building a bold, adaptive, and innovative workplace.

Resources:

U.S. Army Materiel Command

AMC Promotional Video on Bold Ideas

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