Monday January 5, 2009
What is it?
In October 2008, Secretary of the Army Pete Geren announced that 2009 would be designated as "the Year of the Noncommissioned Officer."
In noting his gratitude and support for noncommissioned officers (NCO), Secretary Geren remarked that NCOs have provided invaluable service and continually proven their dedication and willingness to sacrifice. With our nation at war for seven years in Afghanistan and then Iraq, and the security environment more ambiguous than ever, our military is stretched thin and out of balance. We have a plan to restore balance by 2011 and to set the conditions for the future-- the NCO Corps is the key enabler to attain those objectives. The Year of the NCO is a time to enhance the education, fitness, leadership and pride in service of our NCOs through programs that sustain and grow our NCO Corps, to recognize their leadership, commitment and courage, and to inform key audiences about the responsibilities and quality of service of our NCOs.
How important is this to the Army?
Secretary of the Army Pete Geren and the Chief of Staff Gen. George W. Casey believe that strategically, it is critical for the Army to continue its investment in NCOs and their families. In 2009, the Army will demonstrate its commitment to enhance and accelerate the growth of our NCOs through initiatives that emphasize the need for improved education, fitness, leadership and pride in service programs. Honoring the service of NCOs to the nation enables the Army to showcase its NCO's as a national asset, educating members of Congress and the American public about the roles and responsibilities of today's NCOs.
What is the Army doing?
Support for Year of the NCO is oriented on three major axes:
- Enhance: Enhance NCOs' education, fitness, leadership development, and pride in service through implementation of programs and policies that sustain and grow our NCO Corps.
- Recognize: Recognize the leadership, professionalism, commitment, courage and dedication of the NCO Corps.
- Inform: Inform and educate the American people, Congress, and government institutions of the roles, responsibilities and the quality service of our NCO Corps.
Nationally, the Army will focus on four distinct strategies: increase national level awareness/recognition of NCOs, tell the story through distinguished NCO alumni, conduct a campaign launch event, and engage blogs and other social networks. Regional/MACOM and installation-level programs will follow a similar strategy, but tailor it to their specific organization, mission and audience.
Important Web Links:
Defenselink: Army secretary announces 2009 will be 'Year of NCO'
INFORMATION YOU CAN USE
- 2008 Strategic Communication Guide - Read the 2008 Army Strategic Communication Guide for key messages and updates
- Information Papers with "2008 Army Posture Statement"
A CULTURE OF ENGAGEMENT
NEWS ABOUT THE ARMY
WAR ON TERROR NEWS
WHAT'S BEING SAID IN BLOGS
Photo Gallery: Army All-American Football Game
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