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Specialty Exchange Trailer Hypes Army-Navy Game as College Football Season Begins

By Marisa ConnerOctober 8, 2024

Cadets and Midshipmen will get a reminder that the Department of Defense’s largest retailer is here to serve them with tax-free shopping and military-exclusive pricing with the display of the Exchange’s latest patriotic truck wrap at the 125th...
Cadets and Midshipmen will get a reminder that the Department of Defense’s largest retailer is here to serve them with tax-free shopping and military-exclusive pricing with the display of the Exchange’s latest patriotic truck wrap at the 125th Army-Navy Game, held Dec. 14 at Commanders Field in Maryland. (Photo Credit: Marisa Conner) VIEW ORIGINAL

DALLAS – Drivers on the road this fall may see the Army & Air Force Exchange Service’s newest tractor-trailer design shouting out this year’s Army-Navy Football Game taking place Dec. 14 in Washington D.C.

The trailer will be on display at the 125th playing of the legendary college football rivalry game at Commanders Field, but until then, it will be a working truck, delivering merchandise to military communities throughout the Central and Eastern regions of the United States.

The specially designed trailer wrap features silhouettes of iconic D.C. military memorials against a background of red, white and blue; the Army-Navy Game logo; and the message “Where Heroes Shop,” reminding Veterans and Department of Defense civilians that they can shop the Exchange tax-free for life.

This marks the seventh year the DoD’s largest retailer is a participating partner in the Army-Navy Game presented by USAA. The game represents an opportunity to reach thousands of Cadets, Midshipmen and members of the military community at the stadium, as well as millions of fans watching on CBS, letting them know that the Exchange is there to serve them.

“The Army-Navy Game brings together our Nation’s heroes—those who are serving, have served and are preparing to serve,” said Exchange Director/CEO Tom Shull, U.S. Military Academy Class of 1973. “It is an honor for the Exchange to serve these men and women who make our freedoms possible.”

Cadets and Midshipmen at the game can visit a mobile field Exchange—a store on wheels that is deployed to serve troops during military exercises, after natural disasters and in remote locations—to learn more about the history and scope of the Exchange’s mission to improve Quality of Life for military communities.

The Exchange operates more than 5,500 department stores, convenience stores, restaurants, malls and movie theaters nationwide and in 30 countries and four U.S. territories. 100% of Exchange earnings are reinvested in military communities, including through contributions to critical on-installation Quality-of-Life programs that make life better for Warfighters and families.

Active duty, Reserve and National Guard personnel, service-connected disabled Veterans and Department of Defense and Coast Guard civilians can use Exchange stores worldwide. Honorably discharged Veterans who have verified their Exchange eligibility can use their benefit at ShopMyExchange.com. To learn more, Veterans can visit https://aafes.media/paveterans and DoD and Coast Guard civilians can visit https://aafes.media/cacbenefitspa.