April is Sexual Assault Awareness and Prevention Month. This year’s theme is Prevention Starts With You. The theme was selected from approximately 30 entries submitted as part of the Army’s inaugural call out to the field to submit SAAPM theme and poster concept ideas.
“It is said that Soldiers and Civilians can become primary drivers of change when given the opportunity, and the request for submissions was brought about to give voice to those in the SHARP community and throughout the Army,” said Jill Londagin, Director of the Army Sexual Harassment/Assault Response and Prevention program.
Entries were submitted from Oct. 27, 2021 through Nov. 26, 2021. The submissions were placed on the ARD Facebook page where Soldiers and the extended Army family were allowed to vote and decide which entry resonated with them the most. The top three submissions were then judged by a panel of ARD leaders and SHARP program managers who selected the winner. The judging criteria was focused on message, theme, and creativity.
Kelly McInally, a Sexual Assault Response Coordinator with the U.S. Army Reserve 75th Innovation Command, submitted the chosen entry.
“Bold messages don’t need to be complex, a simple and powerful statement, ‘Prevention starts with you!’ is a daily reminder for all Soldiers, Civilians, and Family members that we all have a role and responsibility to make our Army a safe, strong, and healthy community,” said McInally about the theme.
“The boldness of the image speaks to the importance of individual ownership and the seriousness of prevention efforts. The moment you walk away from something you saw that was wrong, you just set a new standard, and it stops now,” McInally said about the visual concept.
“Prevention Starts With You,” is featured on print and digital materials for the Army’s SAAPM 2022 campaign and are available for download on the ARD products on demand site: https://marcomcentral.app.pti.com/Ironmark/ARDMaterials.
For more information on SAAPM 2022 visit https://www.armyresilience.army.mil/SAAPM-2022/index.html.
McInally, who submitted two of the top three entries, will receive a certificate of appreciation and an Army challenge coin for her winning submission. Jess Wilson, of the 1st Space Brigade, who submitted the other top entry, will also receive a certificate of appreciation and challenge coin.