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WASHINGTON -- The U.S. Army appointed Denver and Colorado Springs residents as new Civilian Aides to the Secretary of the Army during recent investiture ceremonies in their respective cities.

The Honorable Ryan D. McCarthy, Secretary of the Army, selected Peter Coors to represent Colorado (North), and Command Sergeant Major (retired) Terrance D. McWilliams to represent Colorado (South).

"It is my distinct privilege to welcome Peter and Terrance to the program," McCarthy said. "Both are true influencers in the state of Colorado who will make immediate impacts for the Army and our Soldiers from day one.

"CASAs are a valuable asset in the community and help make a difference by moving the recruiting needle," McCarthy said. "The Army is open for business and we're looking for the best of the best."

CASAs are a vital part of the Army, promoting good relations between the Army and the public and advising the Secretary about regional issues.

Each state, the District of Columbia and the five U.S. territories have one or more CASAs appointed to provide a vital link between the Army and the communities for which they serve. CASAs are usually business or civic leaders who possess a keen interest in the welfare of the Army and their communities.

CASAs serve a two-year term without compensation. Terms may be extended to a total of 10 years of service. The secretary may recognize a civilian aide as a CASA Emeritus after 10 years of service with distinguished service.

Peter Coors

"Service has always been important to my family, whether it is service to our country or within the community. I have a special passion for soldiers and veterans, and am grateful the secretary has afforded me the opportunity to serve. I look forward to partnering with Bill Hanzlik as we serve the soldiers of this great state," Coors said.

Coors graduated from Phillips Exeter Academy in Exeter, New Hampshire, in 1965. He earned a bachelor's degree in industrial engineering from Cornell University and a master's degree in business administration from the University of Denver in 1970. He received honorary doctorates from Regis University in 1991, Wilberforce University in 1992, Johnson & Wales University in 1997, and Colorado State University in 2011.

His professional career in the brewing business follows a Coors tradition that has spanned more than a century and five generations of Coors family members. He served in a number of executive positions at the company. In 2002, Coors was named chairman, Coors Brewing Company. Currently, he serves on the board and is chairman, Molson Coors Brewing Company.

Terrance McWilliams

"I'm extremely honored to be selected as a Civilian Aide to the Secretary of the Army for Colorado (South), and humbled to once again work alongside the great men and women of the U.S. Army," McWilliams said. "I look forward to serving and assisting the secretary in reaching out to the public and advocating appropriately in any way to help make a difference for our total Army and Soldier for Life (program)."

McWilliams served on active duty in the Army for more than 30 years, cumulating his career as 7th Infantry Division and Fort Carson command sergeant major from 2002 to 2006 and First Army Division West and Fort Carson command sergeant major from 2006 to 2007. During this time he was responsible for the health and wellbeing of over 24,000 soldiers, families and civilian employees.

He now serves as senior vice president, El Pomar Foundation, Colorado Springs, where he is responsible for El Pomar's outreach activities to the military, military families and veterans. Responsibilities include implementation and management of innovative programs designed to provide direct services and support to the military's active duty, Guard, and Reserve members and their families.