U.S. Army achieves recruiting goals

By Army Public AffairsSeptember 17, 2019

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1 / 7 Show Caption + Hide Caption – Members of the U.S. Army Warrior Fitness Team attended the 2019 CrossFit Games to support their teammates, Capt. Chandler Smith and Lt. Col. Anthony Kurz, participating in the event. During their visit, the team engaged with the fitness community to ... (Photo Credit: U.S. Army) VIEW ORIGINAL
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2 / 7 Show Caption + Hide Caption – A U.S. Army Soldier, and member of the Army's newly founded Esports Team, plays a video game at Penny Arcade Expo (PAX) - East 2019, Boston, Mass., Mar. 31, 2019. The U.S. Army New England Recruiting Battalion, in conjunction with the U.S. Army Recru... (Photo Credit: U.S. Army) VIEW ORIGINAL
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4 / 7 Show Caption + Hide Caption – People gather around the U.S. Army exhibit to watch the Army's newly founded Esports team play video games while attending the Penny Arcade Expo (PAX) - East 2019, Boston, Mass., Mar. 29, 2019. The U.S. Army New England Recruiting Battalion, in conju... (Photo Credit: U.S. Army) VIEW ORIGINAL
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5 / 7 Show Caption + Hide Caption – A U.S. Army Soldier, and member of the Army's newly founded Esports Team, plays a video game at Penny Arcade Expo (PAX) - East 2019, Boston, Mass., Mar. 31, 2019. The U.S. Army New England Recruiting Battalion, in conjunction with the U.S. Army Recru... (Photo Credit: U.S. Army) VIEW ORIGINAL
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6 / 7 Show Caption + Hide Caption – Lt. Col. Anthony Kurz and Capt. Chandler Smith, representing the U.S. Army Warrior Fitness Team, march onto the field during the 2019 CrossFit Games opening ceremony in Madison, Wis., Aug. 1, 2019. Kurz proudly displayed his U.S. Army Special Forces ... (Photo Credit: U.S. Army) VIEW ORIGINAL
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WASHINGTON -- The Department of the Army announced today that it will achieve its recruiting goals for Fiscal Year 2019.

The regular Army signed more than 68,000 new active-duty Soldiers, exceeding its Fiscal Year 19 recruiting mission. Recruiting goals were met in large part because of an overhauled recruiting approach and an increase in recruiters.

"We are extremely proud of the Army's recruiting efforts," said acting Secretary of the Army, Ryan D. McCarthy. "We changed the way we do business and got results. We are ensuring the Army is ready now and investing in the future."

"Meeting our recruiting goals allows the Army to achieve our modernization and readiness goals while maintaining high-quality recruits and Soldiers," said Gen. James McConville, Chief of Staff of the Army. "The Army is a great place to work and it provides people multiple pathways to success while serving a purpose greater than themselves."

Several Army initiatives contributed to recruiting success this year. U.S. Army Recruiting Command developed 44 virtual recruiting stations that focus on reaching eligible individuals using social media and texting, which is where they are typically most comfortable communicating. The command is already seeing a positive impact from the effort, with more than 3,000 enlistment contracts tied directly to the new virtual stations.

Two new outreach teams, the Army Esports Team and the Warrior Fitness Team, were established this year. The esports team has initiated some of the highest lead-generating events in the history of the all-volunteer force.

As of January 2019, the recruiting force was fully staffed with the addition of about 700 recruiters, improving the Army's ability to directly reach more potential applicants across the nation.

The Army also increased its recruiting and outreach activities in 22 metropolitan areas, including New York, Chicago, Dallas, Pittsburgh, Miami, Kansas City, Atlanta, Orlando, Sacramento, Houston, Seattle, Philadelphia, Minneapolis, Baltimore, Oklahoma, Cleveland, Denver, San Francisco, Shreveport, Los Angles, Boston, and Phoenix. These cities averaged a 15 percent increase in enlistments over last year.

"Our recruiters across the United States, and overseas, worked tirelessly to enlist high-quality men and women into the Army," said Sgt. Maj. of the Army Michael A. Grinston. "I am extremely proud of their hard work and dedication to building a winning team."

Joining the Army is the opportunity to be a part of something greater than yourself. For more information about opportunities to serve on a winning team, go to www.goarmy.com or call 1-888-505-ARMY.