Fort Rucker DFMWR makes pledge to customers, employees

By Russell Sellers, Army Flier StaffFebruary 17, 2011

Fort Rucker DFMWR makes pledge to customers, employees
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FORT RUCKER, Ala. -- Directorate of Family, Morale, Welfare and Recreation and Fort Rucker leadership signed the first Employee and Customer Covenant during the quarterly DFMWR awards ceremony at The Landing Feb. 11.

According to the covenant, taking care of customers begins with taking care of employees. It promises to position employees for success by offering "robust orientation, clear performance standards for service excellence, formal and informal training and career development opportunities."

Col. James A. Muskopf, Fort Rucker garrison commander and event guest speaker, said the covenant "embodies a promise of excellence to both employees and customers."

"I encourage each of you to get involved and be the best at what you do," he said.

While the covenant addresses taking care of employees, it doesn't forget to address customer needs.

The covenant promises customers they will "always be respected and treated as individuals, receive prompt and friendly greetings, be offered high quality products and service, receive timely and helpful information and have opportunities to provide feedback."

Evy Bludsworth, DFMWR deputy director, said the signing of the covenant was symbolic of Fort Rucker and DFMWR's dedication to those living and working on post.

"It shows our commitment to providing quality through service excellence to our Soldiers and Families commensurate with the quality of their service to our nation," she said.

The signing also coincided with the implementation of the "Choose Excellence" program by DFMWR.

According to Bludsworth, the goal of the program is to increase customer participation and satisfaction, increase employee job satisfaction, retain high-performing employees, and sustain employee engagement and commitment.

At the end of the ceremony, every employee who attended received a bracelet with "I love excellence" written on it. It was meant to remind them to always choose excellence, Bludsworth said.

As the event closed, all employees were invited to sign the covenant as a show of their commitment to it and the new "Choose Excellence" initiative.