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March 2 Success

What is it?
The March 2 Success program is an Assistant Secretary of the Army Manpower and Reserve Affairs (ASA (M&RA) funded initiative. It is a highly interactive program designed to provide high school and college students easy access to on-line test preparation training. March 2 Success enables young men and women to improve their performance on math, science, and English tests as well as ACT and SAT preparation, state-mandated tests required under No Child Left Behind, and overall test-taking skills. Diagnostic tests help students identify their strengths and weaknesses. Based on the results of the test, a customized course of instruction can be built that focuses attention on those areas that need improvement.

The Department of Defense has approved the course content. The course neither teaches nor compromises the Armed Services Vocational Aptitude Battery (ASVAB). Recruiting personnel can refer individuals to this program / web site without compromising Department of Army or U.S. Army Recruiting Command regulations.

The web site has information sections for students, parents, educators, and recruiters. Students who want to be contacted by a recruiter must opt in twice, once during the registration process for the site, and they must respond in the affirmative to a follow-up email. Students are free to use the site whether or not they elect to be contacted by a recruiter.

What has the Army done?
The March 2 Success program was first initiated in 2000-2001 with the web-based program pilot tested in the New York City Recruiting Battalion during school year 2002-2003. Following the significant increase in scores, March 2 Success was expanded and marketed nationwide. The March 2 Success program has been well received by educators, parents, recruiters, applicants, and community based organizations.

The ASA-M&RA uses a commercial team led by Sygnetics which provides human resources support. In addition, Innovative Managements Concepts provides technical support, Educational Options, Inc. provides the course curriculum, Peterson's provides ACT / SAT test preparation curriculum support, and College Options Foundation provides information on applying to college, writing an essay, applying for loans and scholarships, etc.

In April 2007, a high school preparation course was added to the site. This section provides assistance to individuals seeking improvement in study skills, math, science, and language arts. These specific components will help individuals seeking assistance with, or improvement on, the ASVAB.

Zero Hour Threat was added in FY08 and is designed to raise SAT and ACT scores while having fun playing a state-of-the-art video game. Zero Hour Threat is an interactive action game that enhances general mathematics and vocabulary skills. With each correct answer, students move one step closer to decoding a virus that international criminals have set in place to infect the United States' banking systems.

The college planning tips function provides information about admissions, financing, and information to help students achieve success.

What continued efforts does the Army have planned for the future?
The Army is developing a plan to demonstrate the effectiveness of March2Success by introducing the tool to select Junior Reserve Officer Training Corps units and measuring test scores before and after completing March2Success modules. The intent is to have demonstrated, quantitative measures of the tool and to provide that information to recruiters for use in discussions with educators.

The Army is also developing a strategic communications plan that highlights the Army's commitment to education by reaching out to school guidance counselors, educators, and state boards of education to make them aware of the many education programs the Army has to offer to middle and high school students. March 2 Success is a cornerstone of Army's commitment to education, and will be an integral part of all of our communications/interactions with education leaders.

Why is this important to the Army?
Other on-line test preparation courses have been available to high school students for some time, but this is the first time a program of this caliber has been offered free of charge. There is absolutely no obligation. If a student chooses to be contacted by a recruiter, he or she can indicate this during the online course registration. By developing and offering this program, the Army is extending its commitment to success for young people and by demonstrating the importance of education.

 
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