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Army Values

What is it?
The Army culture promotes certain norms of conduct which include a unique service ethic that is expected of every Soldier – to make personal sacrifices in selfless service to the Nation. The seven Army values: Loyalty, Duty, Respect, Selfless Service, Honor, Integrity, and Personal Courage are our baseline, our foundation, and our core. The moral and ethical tenets of the Army Values characterize the Army culture and describe the ethical standards expected of all Soldiers.

What is the Army doing?
The Army Values Campaign Plan was launched in 2005 to reemphasize and reinvigorate Army Values throughout the Army -- both Active and Reserve Components and Department of the Army Civilians. It continues today with the publication of the revised Army and Values posters which embody the spirit of our Warriors while reminding us of the importance of our core values. All Soldiers receive Values cards and ID tags when undergoing initial entry training. Values posters are displayed in public areas within Army organizations.

What continued efforts does the Army have planned for the future?
America’s Army will continue to emphasize our values across the force. Soldiers and Army Civilians will embrace and live by the Values of America's Army: The Strength of the Nation.

Why is this important to the Army?
Our Soldiers are the best in the world, but to sustain that hard-earned reputation, the Army must adhere more firmly to these Army Values. The Army depends on every Soldier and Army Civilian to continue to base their actions and decisions upon its seven Values. The Army knows and trusts that each member of its great force will not let the Army or the Nation down.

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